ServnTec was able to beat the market in 2009, with 15 percent
revenue growth. It expects sales to grow another 10 percent for
the coming year, thanks to increased demand, said Jake Lim, Sales
Manager. Its main markets were the U.S., Europe and Korea.
This growth coincided with the launch of its branded business, which had been
exclusively OEM-based until 2008. It stays competitive with its R&D know-how. " We
always consider three years into the future for technology, based on the marketing
environment and surveys of customer opinion from around the world," Lim said.
STRATEGIES AND CORE COMPETENCE
ServnTec was an early adopter of hybrid solutions, such as its hybrid PC DVR. Its
HD-CCTV solution can interface with analog, network and HD cameras on one platform.
" We already have a higher preference for these products compared to our competitors in
the world," Lim said. " We were prepared four years ago and we get the highest, most stable
solutions with competitive pricing."
ServnTec will go forward by consulting its distributors worldwide for their opinions,
along with understanding market trends for each country. This ensures the company has
the most updated information for its future road map. " The surveillance industry is based
on preserving human life and safety," Lim said. This reflects the company's purpose, which
is emphasized for upcoming product developments.