Nadatel specializes in video compression and transmission. The
company was founded in 1992 and developed personal video conferencing.
Its networking expertise is now applied toward security, with
offerings in DVR and network products.
STRATEGIES AND CORE COMPETENCE
Nadatel prides itself on advanced technology, reliable quality and competitive price. The
company provides total customization to meet customer needs, regardless of the market or
country. In its 18 years of operation, Nadatel has provided more than 20,000 IP products and
300,000 stand-alone DVRs, said Seong-Kwan Eom, GM.
Nadatel adapted to market trends by updating its hardware platform and operating
system this year. This change helped shorten development time and extended product
ranges, Eom said.
As the recession has affected customer purchasing behavior, Nadatel extended its low-cost
and middle-range product lineup to reflect demand, Eom said. This enabled revenue to
hold steady. It also switched from DSPs to SoCs to reduce costs but offer the same functionality
Nadatel plans to expand its offerings in high resolution and network solutions. It
launched an HD stand-alone DVR, Eom said. The company's product development will
continue to be innovative and cost-effective, providing reliable products and ultimately