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INSIGHTS

3D people counters make a significant breakthrough for retail

3D people counters make a significant breakthrough for retail
Retail solutions have relied heavily on analytics to provide valuable customer data that can improve business. People counting technology is one of the useful tools store owners employ to help estimate trends of attendance, evaluate effectiveness of promotions and activities, as well as allow for better placements of products.
Retail solutions have relied heavily on analytics to provide valuable customer data that can improve business. People counting technology is one of the useful tools store owners employ to help estimate trends of attendance, evaluate effectiveness of promotions and activities, as well as allow for better placements of products.

Now, 3D people counters are making their way into retail solutions to provide more precise data. Compared to 2D people counting technology, 3D people counters are able to calculate depth with its double lens, meaning it can count children and adults separately and deduct children from the total count, making the calculations more accurate as children rarely buy items on their own. Moreover, ac...


Product Adopted:
Retail
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