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NEC and Realeyes announce strategic alliance in emotion analysis solutions

NEC and Realeyes announce strategic alliance in emotion analysis solutions
NEC Corporation and Realeyes OÜ (Realeyes announced they have signed a Memorandum of Understanding (MOU) for a strategic partnership to jointly develop and distribute emotion analysis solutions globally. 

Wireless 5G technologies and the COVID-19 pandemic have created a new way of life, where virtual meeting experiences are necessary and have become the default method for communication, collaboration, entertainment and learning. Technologies that can help companies to safely and effectively understand how users are interacting with such services, and to respond to their needs, are now essential.

Realeyes, with its best-in-class emotion detection and analysis capabilities, is continuously expanding its products and services for measuring emotion and attention for global brands. Its innovations include predictive analytics and live measurement of attention and emotion response within streaming and mobile applications. 

NEC, with a wide range of solutions that combine proprietary and sophisticated biometric authentication and video analytics technologies, is now accelerating its businesses in the hospitality and marketing fields.

This alliance's combination of NEC's biometric and video analytics technologies with Realeyes' emotion analysis technology will enable digital transformation to enhance safe and robust user experiences across media, entertainment, education, healthcare, and communication verticals throughout the world. 

"NEC has cultivated biometric authentication and video analytics technologies over many years, and we are excited to now be working in collaboration with Realeyes and their pioneering role in the new field of emotion AI," said Toshifumi Yoshizaki, Senior Vice President, NEC. "These developments help to realize both companies' objective of enriching people's lives and contributing to the realization of a safe, secure, fair and efficient society."

"This partnership with NEC advances our mission to bring a trillion more smiles to our planet," said Mihkel Jäätma, CEO of Realeyes. "Our combined technologies along with NEC's scale will accelerate innovation in making virtual experiences more human in an age where 'eyes on screens' and connecting virtually is the new normal."


Product Adopted:
Biometrics


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