IDTECK started out as an access control product supplier in the 1990s, then expanded to system integration in 2005. “Our company development felt products alone cannot compete in the market,” said Austin Park, GM of Overseas Business. “We want to provide a complete security solution, not just a control panel or reader.”
IDTECK started out as an access control product supplier in the 1990s, then expanded to system integration in 2005. “Our company development felt products alone cannot compete in the market,” said Austin Park, GM of Overseas Business. “We want to provide a complete security solution, not just a control panel or reader.”
The company emphasizes access control solutions and management software. IDTECK beat the market with 50 percent growth in 2010, thanks to large project wins and ODM contracts, Park said. ODM sales make up about 20 percent of revenue, while the rest come from branded solutions. The company is confident the forecast for 2011 will be even brighter, thanks to increased market activity.
TAILOR-MADE FOR CUSTOMERS
IDTECK has had notable success in the public sector, with solutions installed at a courthouse in Turkey and Osong Bio-Health Technopolis in Korea during 2010. It worked with its Turkish partner on a customized solution, which included a controller and enterprise software for a large number of users.
At the Osong Bio-Health Technopolis, IDTECK deployed a controller as well as a total security system, winning praise for its customized software and hardware. IDTECK's technical know-how and deep customer understanding has garnered a loyal following.
CORE COMPETENCE
IDTECK's flexibility and knowledge of customer needs makes R&D power its strength. It designs its access control panels and facial recognition products. “We also have software development skills for enterprise software,” Park said. “For small, medium and large-size projects, they can use our software with simple installation and user interface.”
The company plans to launch integrated software and expand to DVRs as well, for stronger integration with video surveillance systems.
GLOBAL GOALS
With its strong success in real-world applications, IDTECK plans to expand globally. Its top region for sales is Asia, but it foresees good growth in emerging markets. “We will focus on the Asian, Middle East and South American markets,” Park said.
The company is planning to establish joint ventures in India and Brazil soon. Education will be a focus in 2011, with several conferences planned to reach out to buyers in the Middle East, Asia, South America and Europe. IDTECK's strong R&D, installation experience and global reach make it a world-class solution provider.