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INSIGHTS

Sanyo Consolidates North American Division to Provide Turnkey Service

Sanyo North America (Sanyo) announced that the name of its Consumer Solutions Division is changed to Digital Solutions Division to align it more fully with other Sanyo operations worldwide and reflect its position as a leader in digital systems. The new name is effective as of June 1.

Sanyo North America (Sanyo) announced that the name of its Consumer Solutions Division is changed to Digital Solutions Division to align it more fully with other Sanyo operations worldwide and reflect its position as a leader in digital systems. The new name is effective as of June 1.


While retaining the consumer solutions group which markets and sells consumer audio and video products, home appliances, and eneloop products, the Digital Solutions Division under the direction and leadership of Andrew Nelkin, will also include the new Corporate Solutions Group, created for business-to-business solutions including presentation technologies and security video products.


"The future of our business can be seen in our ability to create solutions and systems from our various stand alone products," said Andrew Nelkin, President of the Digital Solutions Division. "By changing our focus now we prepare ourselves and our company for the next wave within electronics."


The new Corporate Solutions Group will offer a renewed focus on cross-selling Sanyo products with business-to-business sales as the primary target. For example, a school might need an LCD projector and also handheld camcorders. The Digital Solutions Division can provide both products as a turnkey solution.

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