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INSIGHTS

ADI: Expanding Its Global Reach

ADI: Expanding Its Global Reach
A&S talks to Anant Maheshwari, Managing Director of ADI Asia-Pacific, about the company's decision to move into Asia, with India as its springboard. Maheshwari shares how the company's strategies were formulated and executed.

A&S talks to Anant Maheshwari, Managing Director of ADI Asia-Pacific, about the company's decision to move into Asia, with India as its springboard. Maheshwari shares how the company's strategies were formulated and executed.


ADI decided to grow in the Asia Pacific region in 2005, said Anant Maheshwari, Managing Director of ADI Asia Pacific. "ADI started to expand its operations globally in 2004/2005 after the North American base was well established," he said.


Within Asia, ADI looked at all areas of high growth and where there were reasonably sized markets. "We shortlisted India," said Maheshwari.


"Naturally, there were other countries," he said. "We, how...

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