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INSIGHTS

ISE Live & Online: 10 things to look forward to in Barcelona…

ISE Live & Online: 10 things to look forward to in Barcelona…
There are lots of reasons to look forward with anticipation for ISE Live & Online which opens on 1-2 June. It will be the first physical ISE event since last February and it will be the first in-person event held this year at the Fira Barcelona Gran Vía.
There are lots of reasons to look forward with anticipation for ISE Live & Online which opens on 1-2 June. It will be the first physical ISE event since last February and it will be the first in-person event held this year at the Fira Barcelona Gran Vía.
 
Attendees can visit the Catalan Innovation Zone and the AV Experience Zone, exhibitor booths, experience live keynotes, roundtables, and presentations from the ISE Main Stage, and enjoy numerous opportunities to network and reconnect with the AV community.
 
Here are 10 reasons to get excited.

1. Paving the way forward – A roadmap to success from the Main Stage  
LIVE IN BARCELONA & ONLINE
A fascinating programme of live and digital content curated with TNW, AVIXA, CEDIA and ISE exhibitors and partners to provide you with tools to navigate out of the pandemic, mixing live action from Barcelona with the ISE Digital agenda.

2. AV Experience Zone (in association with AVIXA) 
LIVE IN BARCELONA
Attend Spanish-language AV integrator presentations of case studies, panel discussions, networking events, customer testimonials and talks on new trends. Here, professionals working in Retail, Corporate, Education and Hospitality will be able to discover the latest technologies and solutions provided by the AV industry.
Spaces are limited - pre-registration required -
 
3. Catalan Innovation Zone (in association with ACCIÓ)  
LIVE IN BARCELONA
ACCIÓ, an agency of the Government of Catalunya for Business Competitiveness, is hosting a dedicated zone showcasing some of the leading companies and technologies from the region.
 
4. Exhibitor Booths
LIVE IN BARCELONA
Explore the ISE show floor with exhibiting brands, including UDE, Nexmosphere, Ampio, Infinitus, West Telco, Alfalite, Barco, Equipson, ic audio, Lumotubo, Waapiti and Jetbuilt.
 
5. Spanish Language Keynote Speakers
LIVE IN BARCELONA
  • ‘Digital Transformation for Tech-led Business’ with Marc Vidal on 1 June. Marc is considered one of the most influential figures in Digital Economy of Spain and is a specialist in Digital Transformation and Industry 4.0.
  • ‘Long Live Retail’ with Dr. Maria Callis Bañeres on 2 June. The business retail and design strategy specialist and president of the Retail Design Institute Spain will show why we need to make the move from ‘Omnichannel to Phygital Experience’. Case studies will include IKEA, Barça and MADE.
6. Reporter Roundtables
LIVE IN BARCELONA & ONLINE 
Live-streamed to screens on the mainstage, these lively panel discussions curated by TNW include:
  • 1 June:Marketing Tactics in an Online World’. Rebecca Roth, Social Media Specialist & Imaging Coordinator at NASA's Goddard Space Flight Center and Genia Shipova, Chief Marketing Officer at Daily Motion talk digital marketing tactics.
     
  • 2 June:What’s Your Purpose?’ Alice K. Steenland, Chief Sustainability Officer, Dassault Systèmes, is joined by other experts for this peer-to-peer knowledge exchange on how to position your brand and service in a post pandemic world.
7.  Startup Nation
LIVE IN BARCELONA & ONLINE
ACCIÓ is partnering with ISE and TNW to produce three Startup Nation sessions across both days on the Main Stage, highlighting upcoming Catalan entrepreneurial start-up talent from the business sectors of Smart Cities, Gaming and XR. A must see for investors…

8. Catalonian Audiovisual Cluster
LIVE IN BARCELONA
The local AV association will present three Main Stage sessions across the two days. On Tuesday at 10:20, ‘Big Light Shows’ will highlight work from studios including Moment Factory, Onionlab and Minoria Absoluta. Spanish-language presentations will be devoted to an update on AV technology in Spanish universities (Wednesday 10:20), and to recent achievements in the live events sector (Wednesday 10:40).

9. ISE Business Brokerage Service
LIVE IN BARCELONA & ONLINE
Available to users through the ACCIO b2match app, the B2B brokerage service scheduling tool bridges the gap by connecting individuals and companies with specific products or services.
 
Pre-scheduled 30-minute meetings can be held either in person alongside ISE Live & Online Barcelona (1-2 June) or online (3- 4 June).

10. ISE Networking Event
LIVE IN BARCELONA
To wrap up the first day, please joins us for an in-person networking event, sponsored by ACCIO. Come and enjoy live entertainment from the Barcelona Cool Covers Band and celebrate being #BackToLive as you meet and connect with the AV community.
 
Visitors will also be able to watch highlights from the ISE Digital event (1-2 June), which will be broadcast to screens on the mainstage during the two days.
 
Join ISE as we look forward as an industry. Registration is free, quick, and simple – don’t miss out – reserve your ticket now:
https://www.iseurope.org/register.php?actioncode=AXEONOOL
 
Visit www.iseurope.org for all the latest information on COVID-19 safety protocols at the Fira de Barcelona.
 

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