Voice assistant use is projected to triple in the next five years, according to a study by Juniper Research. The study predicts growth from 2.5 billion at the end of 2018 to eight billion by 2023.
Voice assistant use is projected to triple in the next five years, according to a study by Juniper Research. The study predicts growth from 2.5 billion at the end of 2018 to eight billion by 2023.
Smartphones will have the lion’s share of the installed base, thanks to the device’s ubiquity and the popularity of Siri and Google Assistant. The ability to preload an assistant onto a phone, rather than making a distinct purchase for an assistant device, is driving the adoption.
Connected TV-based voice assistants are poised to witness the fastest growth, as the