Video surveillance plays an important role in securing people and premises, and it has done that job well. Yet, with the market becoming increasingly commoditized, most players are looking for applications beyond traditional security. One area that can benefit from smart video is retail.
Video surveillance plays an important role in securing people and premises, and it has done that job well. Yet, with the market becoming increasingly commoditized, most players are looking for applications beyond traditional security. One area that can benefit from smart video is retail.
According to Samantha Hu, territory sales account manager for IP surveillance at ACTi, retailers face various challenges in addition to security, for example the need to understand customers – their age/gender and behavior, how often they visit, the average time they spend in the store, among others. This is where video combined with analytics and cl...
Product Adopted:Retail