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INSIGHTS

ISONAS expands and appoints new manufacturers' rep firms

ISONAS expands and appoints new manufacturers' rep firms
Colorado-based access control manufacturer continues growth trajectory and hires new manufacturers’ rep firms in New England/Upstate NY and Florida to keep the Pure IP revolution moving forward.
ISONAS, a Pure IP access control system manufacturer, announced the selection of two new manufacturers’ representation firms – Wilens Professional Sales located in Rochester and Hudson Valley, NY and The Tronex Group located in Florida. ISONAS continues to strengthen its sales team and increase awareness of its Pure IP access control technology throughout the country by hiring the right sales professionals. Both rep firms are focused on business development and bring decades of experience providing superior service, support, and expertise to the security industry.

Wilens Professional Sales is a video surveillance and security manufacturers rep firm in Upstate NY who bring a wealth of knowledge and technical expertise to the table. They have represented many major manufactures and have built deep relationships based on trust and support with many customers. “We are very excited to represent ISONAS’s revolutionary Pure IP access control products in the Upstate NY market,” states Mark Wilens, President at Wilens Professional Sales. “Our firm supports all types of customers including end users, integrators, distributors, engineers, and consultants. We have built deep relationships based on trust and support, which offers the manufacturers we represent exposure to a large and loyal customer base.”

ISONAS, a Pure IP access control system manufacturer, announced the selection of two new manufacturers’ representation firms – Wilens Professional Sales located in Rochester and Hudson Valley, NY and The Tronex Group located in Florida.

The Tronex Group was established in 1991 to give best-in-class manufacturers, an efficient way to manage sales, marketing, and training of their products, to the Florida Communications and Physical Security Markets. The Tronex Group provides pre-sales support, post-sales support, training, and design assistance to end users, the ACE community (architects, consultants, and Engineers), low voltage contractors, integrators, and distributors. “Our area of expertise is the physical layer and physical security; which makes us a perfect fit for ISONAS. We look forward to driving the Pure IP revolution in Florida,” states Mark Schulker, President at The Tronex Group.

“With the launch of our new Pure Access software product line and a brand-new hardware product line expected later this year, the time was right to expand our representation and sales team,” states Robert Lydic, Global VP of Sales at ISONAS. “We are extremely excited about our decision to bring both Wilens Professional Sales & The Tronex Group on board to help contribute to the future growth of our business in the Upstate NY and Florida areas.”
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