a&s talked to the winners of Security 50 for 2014 to discuss what’s really tending for 2015. These companies shared their latest strategies and predicted how the security industry would grow in the following years.
David Gottlieb, Director, Global Marketing Communications, Honeywell Security Group
“The Connected Home is a great example where traditional security systems are now being used for non-security applications, like simple awareness and comfort control. One recently introduced Honeywell control panel can control everything from security to lighting, garage doors and more was one our most-important product launches this year in the Americas because it embodies that type of design; it features the ability to stream four IP camera feeds directly on a touchscreen and it can be controlled remotely from a Honeywell app.”
Karl Erik Traberg, Head of Corporate Communications and Business Development at Milestone Systems.
“Milestone sees the healthcare industry using video surveillance for patient monitoring, schools are using it for parents to be able to see how their children are doing in class and on the playground, universities are using it for student training and teacher evaluations, utilities are using it to monitor equipment and operations including solar and wind farms overseeing remote operations, retail is using it to track customer flow and product areas of interest for improving floor layouts accordingly.”
Brian Matthews, VP of Global Marketing and Product Development, Video & Situation Intelligence Solutions, Verint Systems
“A great example is in Verint's retail business. One of the world's top retailers, with more than 2,000 locations, is working with us to reduce fraud and create a smarter workforce. Working with the Verint intelligence solution to solve the challenges of fraud, risk and compliance, this retailer has deployed Verint security systems to use with their physical security cameras and enhance their ability to detect, investigate and reduce fraud brought on by employee theft. The solution blends Verint's video management software integrated with their point-of-sale and exception reporting system. It allows them to identify fraudulent employee activity and take action, reducing loss and improving the bottom line. Since implementing the solution, the customer has seen loss due to employee theft drop dramatically, while making their investigators more efficient in their daily tasks by proactively prioritizing issues to investigate. Reducing loss improves the profitability of the retailer and helps keep prices down, which increases customer satisfaction.”
Erika Gorge, Corporate Communications Manager, Bosch Security Systems
“There are new developments within fire detection technology: With the use of video cameras for fire detection, we will be able to combine our expertise in both technologies in the future. These systems will open up new opportunities for special applications where conventional detection technologies have reached their limits. Examples of this are difficult ambient conditions, such as in tunnels, specialized production facilities or warehouses.”
Arjan Bouter, Head of Sales, Nedap Security Management
“With Nedap security management systems, users can channel signals from the different systems into it -- from cameras, dirty water pumps, air conditioning - you can link everything. At Ziggo Dome, the largest Dutch Music Centre, for example, the security and facility managers wanted to be able to set up links to other building systems in the future, such as the heating system, the air conditioning system, the beer cooling system and, something that is very important here, the lockers for visitors. So we were actually looking for something that offered building management system functionality.”
Bernhard Sommer, CEO, SimonsVoss Technologies
“One of our latest door monitoring cylinders not only offers the customer access control functionality but also a complete overview of the status and events of doors and accesses. We have a case that the aim for installing the door monitoring cylinders in cold storage rooms is to prevent wastage of unnecessary energy. This has nothing to do with safety, yet it affords the customer very high cost savings.”
The Secrets behind the Growth
Garrett Li, Manager of Product Marketing, DynaColor
Our sales keep finding new OEM opportunity in EMEA, US, and APEC and current customers get larger demand in local markets or more projects in their countries in 2014. This helps us increase our revenue gradually. Customers nowadays would like to select two suppliers to cover their middle to high and entry level products. DynaColor has product lines from Full HD Small and Medium Business Cameras to 4K real-time IP Camera/3M real-time IP Speed Dome and this might be reason kept DynaColor stay in their supplier candidate list.
James Lee, CEO , Suprema
Physical security market including access control has been worldwide growing with the forecast worth US$87.95 Billion by 2019. With the high potential and opportunity in the global market, Suprema sees more from convergence between both the technologies and markets of security and biometrics. As for the biometrics market, its market size is expected to be around US$15 billion in 2015 and more than 20 percent of CAGR is forecasted for the upcoming several years according to a market research. In conjunction with the technology advance and trends, one of our focal points to take initiative in the security market is providing easy and scalable solutions (yet powerful). As a physical security platform, our biometrics based security system including software as well as hardware is to integrate all security solutions to control and management, which includes access control, surveillance and intrusion alarm, etc.
Koji Masunari, GM of Industrial Optics Business Unit, Tamron
Tamron, we are a professional lens manufacturer. Recently, we have focused more on supporting video surveillance camera manufacturers to fulfil their various requirements. For instance, according to their demand, we've developed new technologies to increase value of total image quality by utilizing large image sensor, stepping motor iris system and the improved picture quality at near IR.
Hagai Katz, Senior VP, Marketing and Business Development, Magal S3
This year, Magal S3 marked two important milestones; first, Magal S3 introduced automation into the perimeter security market by launching a robot. The robot is ideal for remotely monitored unmanned sites and critical sites such as airports, seaports, military bases and prisons, where a timely first response by manned guards would may be impractical or expensive. In the same year, Magal also developed another business line in cyber security, focused in security networks, via the acquisition of CyberSeal.