Arecont Vision has named technology and security veteran Marc Ladin to the post of CMO. Ladin's efforts will focus on extending the Arecont Vision brand, increasing market awareness of the company's capabilities and continued success, and enabling the company's global sales teams and distribution partners to meet their growth goals.
Arecont Vision has named technology and security veteran Marc Ladin to the post of CMO. Ladin's efforts will focus on extending the Arecont Vision brand, increasing market awareness of the company's capabilities and continued success, and enabling the company's global sales teams and distribution partners to meet their growth goals.
With nearly 18 years experience in marketing leadership roles with fast-growing technology companies, Ladin will lead the continued development and execution of Arecont Vision's marketing strategy. Prior to joining the company, Ladin was CMO at Everbridge, the market leader in SaaS mass communication solutions. While there, he oversaw a period of tremendous growth that helped catapult the company into the top position in the industry, and saw industry analyst Gartner rank the company as the No.1 player in the emergency notification market. Previous to Everbridge, Ladin held marketing leadership positions for both publicly traded and privately held technology organizations.