Retail store Best Buy carries a lot of weight with consumers, and the majority of consumers would engage with Best Buy—in store or online— when shopping for a smart home device, a research by Parks Associates found.
Retail store Best Buy carries a lot of weight with consumers, and the majority of consumers would engage with Best Buy—in store or online— when shopping for a smart home device, a research by Parks Associates found.
The majority of the surveyed are also likely to ask on-site smart home installation experts for advice about the best products and systems for their home.
Partnering with Best Buy has a lot of upside for smart home players. Up to 64% of consumers would be more likely to use a smart home system installation service if it is recommended by Best Buy.
The majority of consumers would also be more likely to use a home security monitoring service if it is recommended by...