Brickcom, a Taiwan-based IP video surveillance solution provider, shared how the company is able to stay competitive in the market, at Secutech 2016. By reengineering its solution offering, which is clearly classified for multiple types of projects, Brickcom now has received many positive feedbacks in order to maintain healthy growth, especially this year. Eric Chi, Sales Director of Sales Division at Brickcom said that Brickcom repackaged its product portfolios in four segments – budgetary solution, universal solution, high resolution & performance solution, and unique camera series. This approach makes their channels partners and end users clearly understand how to choose the right products and solutions. Systems integrators, then, can easily choose their solutions, according to their customers’ budgets and requirements.
In addition, to differentiate, the company keeps innovating its software functionalities, such as i-streaming, iMod, and FocusEasy to achieve high reliability and performance of their cameras. Chi shared that FocusEasy allows the installer to simply rely on his/her hearing to get this task done quickly and perfectly. With 3 simple steps, even a first-time user can focus the camera in 1 minute with the help of FocusEasy.
At the show, Brickcom also demonstrated its solutions for mobile surveillance, seaport monitoring, and home security.