According to a National Retail Federation survey from 2010, at that time only 25 percent of retailers integrated POS and video. The problems preventing this integration were lack of standards, numerous different POS systems, and other compatibility issues between video and POS information. Five years down the road, this integration has gained much popularity and is now commonly used by retailers. a&s spoke with several companies to learn more how POS and video integration help retailers with loss prevention.
POS and video integration is gaining ground and is now becoming an industry common practice. Although several challenges still hinder their full integration and then further stop sweethearting.
Market segmentation is not the only problem facing the integration of POS data with other systems. Knowledge gaps as to what solutions are available to retailers, or even what this integration means are faced by solution providers.
“One of the challenges is the lack of standards in regards to integration. We see that the definition of POS integration is very broad. Each client interprets it differently, from text overlay on the video to more advanced solutions. Even end users don’t have a consensus on what it means...