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https://www.asmag.com/project/resource/index.aspx?aid=17&t=isc-west-2024-news-and-product-updates
INSIGHTS

TI sheds light on IP cams

TI sheds light on IP cams
Texas Instruments (TI) introduced its newest DaVinci video processor, the DM369, which features best-in-class low-light technology for the megapixel IP camera market. The video SoC enables video security manufacturers to leverage superior low-light technology to produce crisp, clear image quality. Because the video SoC is also pin-to-pin compatible with the DM36x family of video processors, current TI customers can now easily extend their existing IP camera product lines to take advantage of this exceptional technology, a key differentiator in the market. TI’s scalable video processor video platforms offer innovative solutions that let customers quickly, easily and cost effectively design highly differentiated IP cameras.
Texas Instruments (TI) introduced its newest DaVinci video processor, the DM369, which features best-in-class low-light technology for the megapixel IP camera market. The video SoC enables video security manufacturers to leverage superior low-light technology to produce crisp, clear image quality. Because the video SoC is also pin-to-pin compatible with the DM36x family of video processors, current TI customers can now easily extend their existing IP camera product lines to take advantage of this exceptional technology, a key differentiator in the market. TI's scalable video processor video platforms offer innovative solutions that let customers quickly, easily and cost effectively design highly differentiated IP cameras.

Meeting the needs of video security developers

TI's video SoC provides customers with superior low-light performance at 2X the nearest competitor. A video SoC-based IP camera has the capability to produce clear images in low-light environments such as parking garages or dark alleys, enabling the user to capture a license plate, a person's face and other features that may help authorities solve a crime. The camera can compress and transmit these noise filtered and dynamic range-enhanced videos in real time in a H.264/SVC format.

Easing development with tools and software

TI's scalable video SoC provides surveillance manufacturers with an ecosystem of tools and software, accelerating time to market. The DM369 IP camera reference design includes schematics, layout and BOM to help customers re-use their investment in TI's video processors. ONVIF-compliant, the camera reference design also makes it easy for customers to integrate their cameras with NVR and VMS systems. Customers can also choose from TI's ecosystem of sensor modules based on the market's most popular sensors when designing their solution and taking it to market. “TI's video processors continue to be the go-to solution for surveillance product manufacturers,” said Jacob Jose, IP Camera Product Marketing Manager, TI.

Pricing and availability

TI's DaVinci camera reference design is currently available for US$995. Samples of TI's DaVinci DM369 video SoC will be available at the end of April. Additionally, pricing for the video SoC can be found by contacting local TI or distributor sales representative.  

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