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INSIGHTS

Axis awards Genetec ADP of the Year, for North America 2012 and EMEA 2011

Axis awards Genetec ADP of the Year, for North America 2012 and EMEA 2011
Genetec, a provider of unified IP security solutions in the physical security industry, announced it was the recipient of the Axis Communications 2012 Application Development Partner (ADP) of the Year Award in North America for the second consecutive year, as well as the recipient of the 2011EMEA ADP award.

Genetec, a provider of unified IP security solutions in the physical security industry, announced it was the recipient of the Axis Communications 2012 Application Development Partner (ADP) of the Year Award in North America for the second consecutive year, as well as the recipient of the 2011EMEA ADP award.

Axis Communications, the global provider in the network video market, presents the ADP of the Year award annually to an outstanding application partner in each major geographical region. The 2012 North American award was announced during the local Axis channel convergence conference in Chicago held last month, while the 2011 EMEA award was presented at the regional Axis channel convergence conference in Istanbul at the beginning of this summer. Genetec received the ADP of the Year award in both EMEA and North America for its ongoing product integration and development initiatives as well as continued commitment to collaborative business development opportunities, training and marketing programs with Axis. Together the companies are developing effective solutions including the ability to efficiently manage and maintain large, distributed video surveillance environments for their mutual enterprise-class users.

“Genetec remains committed to improving and enhancing our collaborative business relationship, and the company showed this again this year through joint product development, strong technical support, and a concerted effort to provide our integrator partners in North America with the best IP video surveillance solutions,” said Robert Muehlbauer, Business Development Programs Manager, Axis Communications for North America. “With such strong competition from the other great ADPs in our region, this is a tough award to win two years in a row.”

"As long-standing partners, our relationship with Genetec has grown beyond points of mutual product integration. We share a common vision, a passion for innovation, and a deep commitment to simplify the daily life of the security user," said Dominic Bruning, Director Global Alliances at Axis Communications. "We look forward to further developing the partnership and the creation of more joint offerings around the world.”

"Our close partnership with Axis has not only led to the delivery of high-value, high-quality solutions for our shared customers around the world, but it has also fostered a spirit of innovation in both organizations that goes beyond technology and has resulted in synergies between our global sales and marketing organizations," said Morgan Pasnon, Senior Technology Alliance Manager of Genetec. “We are delighted to receive the North American ADP award for the second year in a row and being bestowed with the ADP award in EMEA is a testament to our strong working relationship with Axis in this region and our ongoing work to expand the Genetec footprint in this market.”

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