HIP Continues to Expand

HIP Global remains one of the stronger distributors in the country. Pointing out a couple of factors, HIP has been predominant in the tourism industry for the over twenty years, where it is a highly competitive market. Important factors that the company highlighted is to make friends with everyone and maintaining closer relationships with customers.
Some other drivers that Tony Yang, President of HIP Global for HIP pointed out in regards to mounting margin pressures are facts that own in-house brands can usually win better profit margins. Another important point is to constantly be on the lookout for new products and to look bigger, and drive down costs.
One of the top distributors in Thailand, HIP also looks to continue expanding by further promotions of competitive products and by carrying and moving products at a high rate of speed. For instance, the company has around 200 channel partners and 40 retail shops, which will increase 100 more in the near future.
Of note, is the fact that HIP still gains the majority of the customers for the domestic market, while exporting about 40 percent. HIP also takes part in around 15 exhibitions a year and eight road shows nationwide in collaboration with government agencies.
Overall, HIP looks to continue to keep their grip on the domestic market as well as its international. Now firmly entrenched in the biometrics, access control, and CCTV market, they also have also recently introduced barrier control solutions, with more then 80 countries worldwide carrying their brand. In the future, HIP will look to expand into Laos, Cambodia, Vietnam, and Indonesia.