Media applications are becoming increasingly mobile. People want the flexibility to access applications from any device, anytime, anywhere, without compromising quality due to latency or poor visualization.
Service providers are now moving their video service applications to the cloud in order to provide flexibility and deal with the explosive growth of video data, digital security surveillance, and video streaming. Video conferencing service providers are following suit because moving their server infrastructure to the cloud makes resource sharing more efficient. In addition, the introduction of cloud-friendly Web real-time communication (WebRTC) brings out the benefits of a pure browser-based, plug-in free client.
To stay abreast of cloud migration in the media market, video service providers must find a way to move their services to the cloud. On the other hand, they must also make an effort to add new, eye-catching video services to their cloud-based media products. Therefore, we’ve seen many trendy terms popping up in recent years such as 4K video, video-based social networking, web-based video conferencing, and cloud-based video analytics. These new services require a cloud-friendly hardware architecture and faster video processing speed, which presents video service providers with more media processing challenges.
The White Paper will start with an introduction of mainstream video service applications and then go through an analysis of the different developments, trends, and challenges posed to service providers. We’ll also introduce the ADLINK media cloud server and outline how it can work together with the MediaManager software to provide a high-performance Application Ready Intelligent Platform (ARiP) for video services which will allow customers to conquer media processing challenges in the cloud era.