Thailand has a strong and robust security market. Growth is driven by government spending as well as private investment in various projects. Certain vertical markets, such as data centers and mixed-use properties, are especially booming, triggering strong demand for security.
Private investment remains solid in Thailand. In the first half of 2025, investment promotion applications
continued to grow strongly, increasing 139 percent compared to the same period last year. Foreign direct investment in Thailand, meanwhile, was also stellar. Of the total investment promotion applications value, FDI accounted for about 70 percent. FDI is particularly
prominent in the Eastern Economic Corridor (EEC), where in the first half of 2025, THB 62.9 billion (US$1.94 billion) in foreign investment was recorded.
All this, plus government spending to stimulate the economy, contributes positively to Thailand’s security market. “Thailand is well-positioned, supported by public-sector spending in city surveillance, transport, and government buildings; rising FDI in the Eastern Economic Corridor (EEC); new data centers; and a market shift from ‘more cameras’ toward AI-enabled, platform-based solutions,” said Ekarin Watcharayingyong, MD of Keenfinity Thailand.
Booming verticals
The strong private investment in Thailand has benefitted various vertical markets. Below we look at some of the verticals that are especially booming, bringing opportunities for security players.
Data centers
Thailand has a robust data center industry due to various factors, including increasing demand for digital services, government policy and incentives and Thailand’s strategic location in Southeast Asia. This has drawn the attention of key global players such as
Microsoft who are making or planning major investments in data centers in Thailand. Needless to say, an increase in data centers has led to a proportional increase in demand for security solutions including video surveillance, access control, fences, gates, motion detectors and intercoms. “Private sector demand is strong in data centers. This vertical requires advanced solutions. And many projects are leaded by foreign investment,” said Ken Arimura, MD of OPTEX Thailand.
Mixed-use properties
Mixed-use properties are those that combine various functions – residential, retail, office and others – in the same building. In Thailand, mixed-use buildings are mushrooming due to various factors, including land scarcity, high land costs and demand for integrated lifestyle and convenience. That said, security can benefit hugely from a thriving mixed-use property market where various security solutions are needed. “In Bangkok, large-scale mixed-use projects such as One Bangkok, Dusit Central Park, Cloud 11, and Bangkok Mall showcase the scale of private investment,” Watcharayingyong said. “Notably, One Bangkok – Thailand’s largest mixed-use development – opened in October 2024 with over 5,000 cameras installed, including Bosch solutions, underscoring the massive demand for security in landmark projects.”
Manufacturing
Manufacturing can be said of as the backbone of Thailand’s economy, contributing approximately 25 to 27 percent of GDP and employing 16 to 17 percent of the country’s total workforce. Major manufacturing sectors include automotive, electronics and electrical appliances, food processing and petrochemicals, all of which operate from key manufacturing hubs including the EEC, Bangkok Metropolitan Area and Samut Prakan. Security is in demand to protect lives and assets, as well as respond to certain policy changes. “A notable point in the private sector is the 2025 minimum wage increase, which raised wages in major industrial area such as Rayong and Chonburi to 400 baht/day. This increase has raised the factory's cost of man-guards, creating pressing demand for more efficient approaches using modern security solutions,” Arimura said.
Hospitality
Thailand is one of Asia’s most popular tourism destinations. In 2024 the country welcomed over 30 million international visitors, with steady growth projected also for this year amid government initiatives like “Visit Thailand Year 2025.” With this, demand for security solutions in the areas of video surveillance, access control, fire safety and perimeter protection is set to increase. “The hospitality sector stands out,” Watcharayingyong said. “It continues to grow with ongoing investment as Thailand strengthens its position as a tourism hub.”