Genetec EMEA Expands Offices to Support Market Growth

Genetec announced that increasing market demand for its innovative solutions in regions across Europe, Middle East, and Africa (EMEA) has prompted major expansions of their Paris and Dubai offices as well as the opening of a new office in London. With these expansions, Genetec aims to: enhance its accessibility and service to local partners and end users; reinforce its concept of security system unification; and provide a more dynamic work environment for its growing workforce.

The new London office is located at Watford's Clarendon Road, just 20 minutes from downtown London by train. According to Jean-Philippe Deby, Director of Sales—Europe, “The United Kingdom is a very important market for us; so not only did we want to strengthen our local support, but we want this office to become a tool that our integrators and consultants can use to have their customers experience our latest innovations, without having to travel too far.”

Although Genetec has established a strong presence in Paris and Dubai for over a decade, both new offices have now doubled in space, accommodating aggressive regional growth plans and providing room for expanded meeting facilities and state-of-the-art solutions showrooms. As the main European hub for

Genetec, the Paris office has seen the greatest change. Not only has the expansion accommodated the merger of the recently-acquired Sipelia team with local Genetec representatives, but also now combines the resources, infrastructure, and organizational culture that mimics Genetec's head office in Montreal. Operations have extended beyond sales, sales engineering, and technical support departments to include research and development, project management, custom solutions, field support, and marketing.