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The security industry should not be polarized — acquiring both analog and IP installation and integration skills might prove even more beneficial for system integrators and installers who are caught between the technological changes. As the migration from analog to IP continues, physical security faces tremendous changes. Channel players are witnessing the change firsthand, as distributors and system integrators (SIs) understand that keeping up is the only way to ride the IP wave into a better tomorrow. For traditional SIs and installers versed in analog, possessing both analog and IP know-how offers a promising opportunity for attractive profit margin and greater business prospects in the face of fierce competition.

Bridging Channel Gap Between IP and Analog

Date: 2011/04/06
Source: a&s International
“To us, the drive is improved functionality and reliability, as IP technology has benefits such as increased deployment of structured cabling, remote communications and does not rely on proprietary equipment,” said Mark Harraway, Country Manager for the U.K., Controlware. “While the cost of individual IP products may be higher, IP-based systems have been shown to have a lower TCO than analog systems, and ROI is shown through higher uptimes, greater resilience/redundancy and improved functionality and flexibility in deployment.”

“The top three driving forces are solving the existing issues, improving/enhancing the current system and maximizing the value of the new system, such as flexibility and expandability,” Ng said. “Instead of justifying the cost, it makes more sense to maximize the benefits of the solution with value-added attractions. Price is just a matter of negotiation after everything is fulfilled. ROI is easier to talk about than to be proved in actuality, and we emphasize more on the savings of having greener technology, virtualization or cloud solution and having a nonproprietary open platform system that is future-proof.”

End-user requirements are another crucial consideration. “IP technology in itself is also a driving force as additional value-added functionality, such as analytics, which is easier to deploy on IP-based systems,” Harmer said. “These can be used as management tools and are often deployed to deliver information to the business on matters such as footfall, exception behavior reporting and more.”

IP technology does not always cost more, if the total investment is considered. “Having a single infrastructure, being able to capture a wider coverage area and having the durability of the current network camera solutions — it is possible to have this kind of IP solution at a lower cost than expected,” Wong said. Learning about IP solutions expands SI service portfolios and enables more options for cost considerations.


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