Proximex , a provider for event and information management for the physical security market, has opened a new international office to meet demand for Proximex solutions in the EMEA (Europe, Middle East and Asia) market. In addition, Proximex signed partnerships with system integrators Pointer, Lysys, GulfAsia and Probiz, giving Proximex a presence in the U.K., Central Europe, the Middle East, Asia, South Africa and India. Located in London, England, the office is headed by new hire Charlie Sherlock, Director of EMEA Operations for Proximex.
"Charlie's strong business development experience along with his intimate understanding of IT and PSIM solutions makes him a terrific addition to our team," said Pat Reilly, Senior VP, Business Development and Worldwide Sales for Proximex. "The worldwide business opportunities for Proximex solutions are rapidly developing and Charlie has the right experience to help meet demand. In addition, a centrally-located London office is ideal for providing the high level of customer service Proximex is known for. "
Sherlock has strong commercial and business development experience and has achieved sales success across multiple verticals, including financial services and corporate markets. He came from Orsus as the company's UK MD. At Orsus, Sherlock developed and managed the UK business where he helped set marketing strategy, developed a key partner channel and supported international sales teams in South Africa, Portugal, Russia and the U.S. in addition to the EMEA team. Prior to Orsus, Sherlock founded Cinario, developers of a critical infrastructure management application to address compliance issues in health and safety, security, energy and operations sectors. Cinario became the brand leader for risk management before Sherlock sold the company to Orsus in 2008.
Sherlock's IT experience stems from senior positions held at AIB and Gateway. In addition, he ran a large team of IT system integrators that delivered the latest Internet-enabled solutions to the Irish corporate market. Sherlock began his international experience with Norkom Technologies, one of Ireland's most successful software companies, where he drove Norkom's strategic shift from CRM analytics to financial fraud detection and anti-money laundering solutions. Today, Norkom is the leading international player in its market.
"The EMEA market wants PSIM solutions that are fast to set up and deploy as well as deliver high scalability for large organizations and Proximex is the only vendor to provide these important capabilities," said Jim Gemmell, Professional Services Director at Pointer. "However, as a systems integrator, a true open architecture and the most complete COTS integrations are critical for our company when considering the details of a customer's security initiatives. Again, Proximex is the only vendor to offer these capabilities, giving us confidence in our proposals."
Proximex also announced partnerships with system integrators Pointer, Lysys, GulfAsia and Probiz. Pointer is a U.K.-based Cisco ATP (Advanced Technology Partner) systems integrator providing high quality, tailored security and fire solutions to companies that recognize the importance of managing risk to their staff, premises and key data. Located in Greece, Lysys, provides Integrated Systems Engineering Solutions for Public Security & Safety Organizations, Critical Infrastructure, Oil & Gas and City Development Projects mainly in the GCC.
In India, Proximex announced partnerships with both GulfAsia and Probiz. GulfAsia is a technology services provider delivering business solutions to global clients, and specializing in major corporate solutions, city surveillance, emergency and recovery management projects. Finally, Probiz Technologies is a true innovative leader in the integration of all types of security system for the industrial, commercial and hospitality markets. This partnership network gives Proximex a new sales presence throughout the U.K., Central Europe, the Middle East, Asia, South Africa and India.