Ajax Systems, based in Ukraine, explains how its proprietary radio technology and cloud-based system make them a strong competitor in today’s security market.Unlike many security companies that tout the benefits of open solutions, Ukraine-based Ajax Systems considers its proprietary Jeweller radio communication technology its most unique selling point — from hub to detectors it has a range of up to 2,000 meters and a battery life of up to seven years.
The security manufacturer believes having its own proprietary technology allows them to ensure the quality of the technology they provide to their customers. It has also helped them gain multiple awards within the professional security field all over the world.
“When the technology is controlled by you, you can give some guarantees on its quality. But when it’s open source or third-party software you can’t rely on it,” said Valentine Hrytsenko, the company’s CMO.
Mobile apps and remote updates make maintenance easier
Currently, the company is focused on the residential and small business sectors. In its experience professional security installers within these markets prefer to use propriety security systems. Furthermore, both end users and installers can control and maintain the products through its apps.
For security professionals, such as installers and service providers, the easy set up and maintenance of software and products through mobile apps make handling a large number of clients much easier. For example, “If the installer has 1,000 clients, he can monitor them all from this app. It’s free. We don’t charge for our software,” Hrytsenko said.
This also results in low-cost maintenance for the premises. “With our technology and with our products it takes installers around one hour for installation or even less,” he explained. “They can do all remote configuration.”
Ajax’s solutions are cloud-based, meaning software updates can also be performed remotely. “Once you buy our system, for example, if you bought it in 2016, we support you with all the new firmware updates and you receive new features,” Hrysenko said. “Maybe when you bought it it was only 10 users per hub, but now you can have 50. We added a lot of integrations and new devices that are still supported by that hub you bought three years ago, and we don’t charge for these updates.”
Preventing false alarms
Another selling point for Ajax is its special technology for filtering false alarms. The company claims it can save up to 200 man hours per month with its digital algorithms. With less false alarms, man power could be used more efficiently, with less time wasted checking on them.
While the Ajax alarm system does not require video surveillance, its system can be integrated with any camera supporting real-time streaming protocol (RSTP), as well as with cameras from Dahua Technology, Hikvision Digital Technology and Uniview Technology. In doing so, cameras can help with visual verification in case of false alarms.
New products and future expansion
In terms of new products, Ajax developed and released its range extender earlier this year. The extender doubles the operating range of its wireless technology from 2,000 meters to 4,000 meters. With the extender, large premises can use Ajax’s hubs — up to 150 devices can be added — and be covered by its wireless technology. It also has plans to release a programmable panic button later this year.
Regionally, the main markets for Ajax currently are Ukraine, Spain, France, Italy, Germany, Russia, Benelux, Balkans and Scandinavian countries. Outside of Europe, it is developing its presence in the Middle East and Africa, particularly South Africa. In total, the company has 250,000 users in more than 80 countries worldwide.
In the future, the company plans to double its R&D department and plans to expand into fields outside of security. This year it added outdoor security to its services and is also focusing on home automation. The company already provides remote management for home appliances and has plans to develop more smart home devices for comfort, lighting and temperature.