iCatch was founded in 2005 as a provider of tailored video
solutions. With R&D personnel accounting for more than a third of
its staff, iCatch's DVRs stand out for full integration with 3-G devices
and sophisticated graphical user interface. " Being compliant with a
wide range of mobile standards and a strong CMS that was designed for ease of use are
our top features," said Tony Chiu, CEO. Supporting more than 16 languages is an added
attraction, allowing iCatch to achieve localization and international presence.
STRATEGIES AND CORE COMPETENCE
Keeping abreast of technology with updated firmware and software is iCatch's core
value. " The combination of speed and timely market response ensures that we stay ahead
of the pack," Chiu said.
Aiming for a complete product line in 2010, iCatch plans to launch an H.264 real-time
DVR with robust CMS and support for one hard drive up to 2000 gigabyte. Other product
launches will include a network camera with enhanced low-light performance and a
stand-alone NVR before the second quarter, diversifying its product offerings.
" Surveillance hardware has reached maturity and software will be the new battleground,"
Chiu said. " Video analytics is the way ahead and developing necessary
functions for DVR applications is the key."
Positioned as a mid- to high-end solutions provider, iCatch continues to invest in
marketing. The company is focused on growing its footprint in the Middle East, Southeast
Asia and Russia.