Identive Group, a provider of products and services for the identification, security and RFID industries, announced that it has streamlined and strengthened its management team with two new appointments. Michael Ganzera has been tapped for the newly created corporate role of vice president Marketing & Communication. Ganzera joined the Company in 2008 and most recently has served as vice president Marketing & Business Development for Identive's Identification Products division.
Identive Group, a provider of products and services for the identification, security and RFID industries, announced that it has streamlined and strengthened its management team with two new appointments.
Michael Ganzera has been tapped for the newly created corporate role of VP Marketing & Communication. Ganzera joined the Company in 2008 and most recently has served as VP Marketing & Business Development for Identive's Identification Products division. Ganzera's professional background includes 13 years in management roles within the smart card, contactless and payment industries. Prior to Identive, Ganzera held a variety of senior positions in engineering, product management, marketing and business development with NXP Semiconductors' Identification Products Group. Ganzera's education includes a Master's degree in electrical engineering and broadcasting from the Technical University of Graz in Austria. In his new, broader role Ganzera will have responsibility for refining, coordinating and communicating the Company's strategies, solutions and capabilities to the marketplace.
Markus Gyssler has been named MD, ID Solutions Germany, with responsibility for Identive's Multicard and Payment Solutions businesses. In this role Gyssler will consolidate the capabilities of the Company's existing teams and resources to unify ID systems and solutions activities in Germany. The combined Identive ID Solutions business will focus on expanding the Company's engagement with smart city projects, multi-function ID card solutions and cashless payment systems.
Gyssler brings more than 15 years' experience in senior roles in project management, marketing, sales, business development, finance and operations gained in a number of global technology companies within the software, hardware and digital media industries. Prior to joining Identive, Gyssler was with the Actano Group, a Zurich-based project management solutions firm, where he held a variety of senior management positions, including most recently managing director for the XPERTS consulting arm of Actano GmbH. Earlier in his career Gyssler served in senior management roles with BetaResearch GmbH, the technology center of the KirchGroup, heading the product management division and several other units within the pay-TV sector. He holds a degree in Mechanical Engineering from the Technical University Munich and an MBA from the University of California at Berkeley.