Lenel Introduces New Partner Program

Lenel Systems International introduces a new program for Value-Added Resellers (VARs) and Strategic Partners (SPs) called TierVantage. TierVantage delivers an array of advantages to assist VARs and SPs in creating greater awareness in the market, and differentiating their business. Lenel is a part of UTC Climate, Controls & Security, a unit of United Technologies Corp.

TierVantage is part of an ongoing program of initiatives created by Lenel to assist VARs and SPs in growing and selling more effectively to customers. Programs such as TierVantage, help create greater success for all stakeholders, while strengthening relationships throughout the product, sales and service continuum – from manufacturer to reseller to end-user.

“TierVantage strengthens our relationship with our VARs and SPs, while delivering additional tools that they can use to achieve greater success with current and prospective customers,” said Joe Kirmser, president, Lenel Systems. “This program adds value and offers greater rewards to our partners who perform at advanced levels. Through the recognition, marketing tools, product previews and other benefits of TierVantage, VARs and SPs can gain a significant edge.”

TierVantage establishes three levels for VARs and SPs, elite, select, and authorized. All VARs and SPs in good standing will be automatically enrolled at the authorized level, with additional rewards and opportunities available at the select and elite levels, based on a number of criteria, including sales growth and performance, service parameters, and technical expertise. Elite and select partners will receive previews of new products and major updates. All program members will be listed, by program level, on a geographically-based locator on the Lenel website.