Samsung Becomes Technology Partner Programme Platinum Partner

Mirasys, a provider of open platform video surveillance solutions, has announced its Technology Partner Programme, offering standard and platinum level accreditation to technology partners, further enabling comprehensive end-to-end solutions to address the evolving requirements of surveillance infrastructures. Naming Samsung as the first platinum partner to join the scheme, Mirasys will also target other surveillance camera manufacturers, video analytics software vendors and access control solution manufacturers to provide standardized frameworks and processes for ensuring timely, quality integrations as well as the tools and contacts needed for turning technical integration work into tangible business benefits.

Through the Programme, Mirasys will provide its standard and platinum partners with access to technical information including Mirasys product roadmaps, testing and demonstration licenses and go-to-market resources, such as documentation and ready-made Mirasys-led integration capabilities. These offerings equip partners with the resources needed to improve flexibility for their customers, and will allow both Mirasys and its partners to meet predefined integration targets and functionalities which can be set through commonly approved business cases or cost-sharing agreements. A commitment between Mirasys and its partners to ensure product compatibility as new video management solutions, hardware and software are developed will also be central to the Programme. This cohesive relationship between technology providers will supply end-users with the non-proprietary and solutions required to meet changing business and surveillance demands.

In addition to customer-oriented benefits, Mirasys' Technology Partner Programme also aims to strengthen partner relations through joint marketing activities. Mirasys will push partner-led marketing via its own sales channels to increase momentum with both standard and platinum partners. Platinum partners, such as Samsung, who will be invited enter the scheme based on an assessment of the business impact generated through the partnership, will receive priority invitations to comarketing activities and integration project priority, as well as a named global business development contact.

“The Technology Partner Programme has been setup to reward and strengthen Mirasys' hundreds of existing technology partnerships, as well as offering a structured go-to-market offering for new partners. By stating a commitment to work together at both the customer level and through product development and marketing, we hope to offer improved end-to-end solutions to our customers while building on our existing partner relationships;” said Jukka Riivari, CEO, Mirasys. “By naming platinum partners such as Samsung, we hope to drive technical innovation and nurture these key relationships, again providing benefits to end users, as well as enabling new business opportunities for Mirasys and the partners themselves.”

“We are delighted to be the first Mirasys platinum partner,” said Peter Ainsworth, Senior PM at Samsung Techwin Europe. “IP and network solutions feature on our roadmap for this year, and customers who are using a Mirasys and Samsung solution will benefit from the high level of integration that we have achieved.”

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