2013 Security50 video trend(9-4): Total IP solutions are preferred

Source: Jill Lai, a&s International | Date: 2013/11/15

 Related tags: security 50, video trend

2013 Security50 video trend(9-4): Total IP solutions are preferred

When it comes to IP, interoperability is significant. This pushes suppliers, especially those targeting the U.S. and European markets, to provide total IP solutions for customers to eliminate further problems from integration, installation and migration from analog to IP.

“Our strategy is to offer a complete one-stop-shop solution. Packaged as a single source solution, it comprises a range of IP cameras and NVRs, as well as all the necessary network accessories. We identified that installers did not want to involve third-party IT vendors into the buying chain and end users weren't happy with additional margin added to the mix. We provide everything an installer will need to build a complete next-generation networked and HD surveillance solution,” said Brian Song, MD, IDIS Europe.

“Panasonic is unique in its ability to provide customers with a complete end-to-end solution from a single manufacturer, including software, cameras and hardware- or software-based recorders so we can deliver a complete video surveillance and security solution, or support a hybrid environment and help customers migrate over time,”said Greg Peratt, Senior Director of the Video Solutions Integration Team, North America, Panasonic System Communications.

 “End users/customers do not want products, they want solutions. The key to this is flexibility of choice. As a manufacturer, we understand that the requirements of end users are diverse. They can vary greatly depending on the unique characteristics of each individual customer. For this reason, our customers can choose a complete Samsung solution or they can integrate our product with products sourced from our network of partners that we have established and continue to grow, in order to be able to offer solutions together,” said Jonas Andersson, Senior Vice President for Product Planning and Strategic Marketing, Samsung Techwin.

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