Thai retailer, solutions provider team up on e-payment

2C2P, a leading Southeast Asian payment services provider, has implemented a suite of e-payment solutions for The Central Group of Companies (Central Group).

Central ‎Group is Thailand's largest retailer, with over 66,000 employees and US$7.4 billion in assets. Singapore-headquartered 2C2P will ‎provide online payment solutions for five core retail brands – B2S, Central, OfficeMate, Robinson and ‎SuperSports.‎

Central Group is placing a growing emphasis on online retail, aiming to boost website sales to US$10 million (THB 300 million) in FY2014. Thai shoppers will soon benefit from additional payment choices, including the option to pay using ‘123 Payments' and through wider card and bank acceptance through 2C2P's partner network. Other benefits include quicker transaction processing times, enhanced security against transaction fraud, and for the first time, installment payment plans (IPP), offered by leading partner banks.

Piyachart Ratanaprasartporn, CEO of 2C2P (Thailand) Co. Ltd. said, “We are really pleased to be supporting Central Group's retail chains with our services. We are confident in our ability to enable regional e-commerce growth with our strong transactional infrastructures. Additionally, Central Group can structure consumer promotion plans across credit cards by letting customers enjoy payments stretched out in monthly installments. This payment solution will help customers spread the initial transaction burden, enabling them to buy more, and in turn, helping Central Group gain more customers.”

Worawoot Ounjai, Chief Executive Officer at OfficeMate, a retail chain under Central Group, said, “Central Group, and by extension, OfficeMate, sees a big opportunity in the growth of the Asean Economic Community (AEC)."