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1417 Articles and 1 related Products found for marketing
  • How security drives data-driven decision-making at chain stores
    With retail becoming increasingly competitive, operators all find themselves asking the same question: how to retain existing customers and bring even more customers to grow their business. To that end, security can help collect important data that improves operators' sales and marketing.
    Editor / Provider: Israel Gogol, Freelancer, and William Pao | Updated: 2 / 23 / 2016
  • What makes video effective in chain store shrink prevention
    A major challenge chain operators deal with is shrinkage, or losses from employee/customer theft and other management issues. As a result, operators turn to video surveillance to prevent such losses. This article explores some of the features that make video surveillance for chain applications effec
    Editor / Provider: Israel Gogol, Freelancer, and William Pao | Updated: 2 / 16 / 2016
  • IDIS strengthens UK team
    IDIS announced the appointment of David Williams to the position of Internal Sales Support Executive and Boris Tomson as Technical Support Engineer based out of the surveillance powerhouse's European headquarters in Brentford.
    Editor / Provider: IDIS Europe | Updated: 2 / 16 / 2016
  • ZKAccess on the need for partnerships among manufacturers
    Given the challenging demands from today's customers, more and more security products manufacturers are looking to enter into partnerships with each other. One such company is ZKAccess, which joined hands with several other companies in 2015.
    Editor / Provider: Prasanth Aby Thomas | Updated: 2 / 16 / 2016
  • Qognify shares why security departments need to be recognized more relevant
    For any end-user organization, the security department is critical in keeping the premises safe. But at a time when budget constraints are the norm and companies seek to streamline operations, the security department must prove they are relevant, lest facing the prospects of budget or personnel cut.
    Editor / Provider: William Pao, a&s International | Updated: 2 / 10 / 2016
  • What's in manufacturers' partnerships for the end user?
    Security customers increasingly prefer solutions over individual devices. This has prompted several manufacturers to enter into partnerships to expand their footprint. For distributors and systems integrators, this opens up an array of new opportunities, but perhaps the real benefit goes to the end
    Editor / Provider: Prasanth Aby Thomas | Updated: 2 / 11 / 2016
  • Milestone integrates Axis and IBM for Porsche Australia
    Milestone Systems' open platform IP video management software (VMS) is the backbone of a new collaborative project that connects Axis cameras and IBM video analytics for Porsche in Melbourne, Australia. Porsche worked with billboard supplier oOh! Media, the largest audience-reaching digital advertis
    Editor / Provider: Milestone | Updated: 2 / 3 / 2016